We help brands reach their audience using the power of connected TV ads. With the growing number of households with CTV’s we are able to target your audience in a way not possible with traditional TV ads.
Devices such as Smart TVs, Apple TVs, and ROKU to name a few. These TV’s allow stream of digital video and are increasing the norm. These devices, unlike laptops or smartphones, allow a viewer a full-screen, immersive experience experience which
higher completion rates.
We are able to use both 3rd party and 1st party data to targeting audiences through a proammatic DSP platform which allows for more efficieny and less wasted ad spend by eliminated irrelevant targets.
Because we are able to target CTV ads (via a leading DSP platform) the budget commitments are much lower than traditional TV ads. The ads are also far more effective, meaning more budget going toward your target audience.
We are able to measure performance of ads and adjust targeting while the campaigns are live, unlike traditional TV. We measure and optimize based on impressions, CPCV, VCR and View through Conversion.
